CAMPAIGN MERCHANDISING - HUAWEI
Campaign Merchandising projects are used to install new products, promotions or displays very fast in the market. We have different types of merchandisers working on these projects depending the subject: Traditional merchandiser, Technical Merchandiser, Jr Trainers. We have experience in installing more than 6.000 stores in 5 working days in the FMCG.
During the introduction of the new Huawei P30, Huawei used a mix of merchandising services to manage the visibility and product knowledge instore.